2020 was a year...for all of us globally. On the Lone Flag side it meant moving from our brick & mortar on the coast highway into the new surf compound space to re-group, re-balance, and push forward with persistence on the one thing we new well: make great comfort denim in LA at a price point for all. So here it is, the fruits of our labor all year as we fought uphill against domestic production stoppages, raising sew prices, and overall economic uncertainty. We believed, we pushed forward, and we couldn’t be more stoked to FINALLY RELEASE COAST WASH DENIM (a whole year project for us, made for all of you to enjoy).